Content Marketing Tips
    The main purpose of content marketing is, you can attract customers by creating valuable content on a consistent basis. It’s a way of building brand trust among your audience. It could easily increase the brand value of a company.
    Most of the people think that collecting more lead is the main part of successful content marketing strategy but it really not like that. For good content marketing, your company needs to have a good value in marketplace. Let’s see what are the things we should be aware of while we work on content marketing.
    1) Always use visuals. Content with imagery gets 90% more views than content without images.

 

    2) Create helpful, unique content. Be conversational, and provide clear take aways.

 

    3) Write short paragraphs, segment with headings, bold key points.

 

    4) Create a calendar. Plan content in advance. Simultaneously create multiple pieces of related topics.

 

    5) Create an email list. Share content with your audience via their inbox.

 

    6) Content formats include: Article, Ebook, Presentation, Video, Graphic, Photo, Podcast, Email and Webinar.

 

    7) Audience want stories. Connect with your community by sharing stories.

 

    8) Create videos, “By 2017, video will account for 69 % of all consumer internet traffic, according to Cisco.

 

    9) Use data. Know which content pieces are contributing to business growth. Plan future posts based on metrics.

 

    10) When creating a content plan, emphasize evergreen topics that are true to your core productive offering.

 

    11) State clear benefits in headlines. Like → “ We need to build positive, meaningful experiences, not clever taglines.”

 

    12) Be title savvy. Sources say that 80 % of readers never make it past the blog post’s title.

 

    13) Make a genuine connection. Describe a real experience to enhance educational material.

 

    14) Turn existing content into presentations. Speak at events. Post slide to Slide Sharing; embed into content.

 

    15) For SEO, use internal links, within your content, add links to other relevant content pieces on your site.

 

    16) Be easy to find. Use SEO tools such as meta tags, descriptions and URL Structure to boost your rankings.

 

    17) Seek out the most influential people in your industry to create content for your brand.

 

    18) Content must be able to answer “So what?”. Provide content that has meaning.

 

    19) Consider hosting webinars to convert blog readers into customers.

 

20) Persist and be patient. “ Content marketing (Just like most things in business) is a marathon, not sprint”. @Clickz

A research shows that the vast majority of marketers are doing content marketing. In fact,  this type of marketing is used by many prominent organizations in the world. In fact,  For doing organic SEO, Content Marketing is also very much important.

 

 

2 COMMENTS

  1. Please let me know if you’re looking for a author for your blog.

    You have some really great articles and I think I would be a good
    asset. If you ever want to take some of the load off, I’d really like to write some material for your blog in exchange for a link
    back to mine. Please shoot me an e-mail if interested.

    Regards!

  2. Hello! I know this is somewhat off topic but I was wondering which blog platform are you using for this site?

    I’m getting tired of WordPress because I’ve had problems with
    hackers and I’m looking at options for another platform.
    I would be awesome if you could point me in the direction of a good platform.

LEAVE A REPLY